P1:Describe the different radio industry operation

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This is a report into the different types of radio stations, how they are distributed and funded and include facts and statistics to develop my knowledge and research.

Public radio

Public radio shows are any BBC radios such as Radio 1 & 2. They are funded by the general public pay through taxing and TV license, however BBC can include promotions on their stations and cannot offer cash prizes but instead have competitions and prizes related to their stations.

BBC is a very popular radio station as BBC Radio 1 has had 8,145,000 listeners in the most recent quarter and their breakfast show is the most popular amongst 15-29 year olds. BBC Radio 1 broadcast on many platforms including AM, FM and DAB. You can also listen to it on catchup on BBC iPlayer radio app and the BBC Sounds website. This is to ensure it can reach more people and that everyone has access to high quality 





National Commercial radio

This radio is funded by advertisements and endorsements. Companies such as Global have multiple stations under their ownership, which cater to different audiences such as Capital, Kiss, Heart, LBC. These stations run as a method to create profit for the company as the shows will be owned by conglomerates that own more stations.

Capital network has been listed as achieving 5,720,000 in the latest quarter.

Capital, kiss, heart and LBC all share a similar target audience where they vary from 15-44. This is because the content is very similar. For example, Captial has segments in their show where they play music and have talking and special guests similarly to Heart, Kiss and LBC. 

capital: 15-34

heart: 25-44  

kiss fm: 15-34

LBC: 18-44




Regional Radio

Regional radio can be both public or commercial and can target certain regions such as Radio Sheffield targeting a smaller area of the South Yorkshire area. Radio Sheffield may report on national news but they would focus on local news such as weather and traffic. Overall, the audience for BBC local radio hovers around 9 million listeners each week, but it faces competition from commercial and new local stations.


 

Not for profit radios

These radio shows run on volunteers and keep costs to a minimal as they do not profit the companies. These shows are typically found to run in places like hospitals and schools and this is where most popular DJ's started. They tailor their news and conversation to their location and listeners.

Community Radio

Community radio is a form of not-for-profit radio where people create their own broadcasts and organise them. These stations cover smaller areas rather than regional stations such as they target specific groups like ethnic groups, age groups or interest groups. Small geographical area of about 5KM, can cater to whole communities or whole areas of interest such as ethnic groups.


Internet Radio:

I used many websites to gather information while I researched the different types of radio stations:
-    https://www.rajar.co.uk
-    https://en.wikipedia.org/wiki/BBC_Radio_1
-    http://hcr923fm.com
-    https://www.sinefm.com
-    https://en.wikipedia.org/wiki/BBC_Radio_Sheffield

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